Bromwell is transaction workflow automation for real estate brokerages. It drafts every email, creates every task and flags every deadline automatically — then puts it in your team's queue. Nothing reaches a client until a person approves it.
Guided setup included · Your team stays in control · Now accepting OR, WA & UT brokerages
To seller · 3075 Club House Ct, West Linn
Inspection response due Thursday
Hi Lisa — the inspection report came back Tuesday and your response is due by 5pm Thursday. I've attached the summary and flagged the three items worth negotiating…
100% human-approved
Nothing sends without your review
Live in one week
From discovery call to go-live
CRM · Forms · Email
Connected on day one of setup
Built with you, not for you
Your specialist maps your process
Do it manually and drown in busywork. Hand it to automation and lose visibility. Try to build it yourself and spend weeks configuring a tool that still does not match your process. There has not been a good option — until now.
Every transaction needs a dozen emails, tasks, reminders, and follow-ups. Your TC spends hours on work that should take minutes. Multiply that by twenty active transactions and something always slips.
Other tools send emails automatically — but you have no idea what went out, to whom, or whether it was right. One wrong email can cost a deal or a client relationship. Automation without visibility is a liability.
Most workflow automation tools are built for technical teams. A real estate ops director should not need to know what an API is to automate a follow-up email. The setup alone becomes a months-long project.
When your best TC leaves, the process goes with them. Every agent runs their own version of the workflow. Quality depends on who is having a good day.
This is not a people problem. It is a systems problem.
Bromwell builds your workflows with you — not a template you figure out alone. Your specialist maps your process, builds your first playbooks, and trains your team. Then Bromwell runs the preparation while your team makes every final call.
Before a single workflow is built a Bromwell specialist sits with your ops director to document exactly how your brokerage handles each stage of a transaction. Your process becomes the playbook — not a generic template.
When a trigger fires — a new lead, a stage change, an approaching deadline — Bromwell drafts the email and puts it in your approval queue. You read it, edit if needed, and approve. It sends when you say so. Never before.
Every workflow that ran, every draft that was created, every approval that was given is logged. Nothing is a black box. Your ops director always knows exactly what happened, when, and who approved it.
From discovery call to live brokerage in about a week.
We learn how your brokerage works — your transaction stages, your communication style, your team structure, and the tools you already use. No forms to fill out. Just a conversation with someone who knows real estate.
Your Bromwell specialist maps your process into workflows, connects your CRM, your forms platform and your email, and builds your first five automations. You review everything before it goes live. Nothing activates without your sign-off.
We train your ops director and TC on the approval queue — how to review drafts, approve tasks, and manage exceptions. Usually takes one session. After go-live Bromwell handles the preparation. Your team makes the calls.
Bromwell handles the preparation. Your team handles the decisions. Your specialist handles the setup.
Your specialist builds your first workflows with you. After setup your ops director can describe new workflows in plain English and the AI builds the steps for review.
New leads, stage changes, and contact updates in your CRM trigger the right workflows automatically. Your pipeline stays in sync. Your specialist sets up the connection on day one.
Document milestones in your forms platform trigger checklist completions and task creation in Bromwell. Compliance and coordination stay in sync without manual tracking.
When a trigger fires Bromwell drafts the email — subject, body, and recipient all resolved from transaction data. Your team approves before it sends. Never a surprise in a client's inbox.
Write any client or vendor email in seconds. Describe what you want to say and Bromwell drafts it using your transaction data — the right names, dates, and details already filled in. Your team reviews and sends.
Every task is created with the right title, priority, and assignee based on transaction stage. Your TC works through a prepared queue instead of building one from scratch.
Clients see their transaction timeline, upcoming dates, and documents in a clean portal. They stay informed without calling your office.
Important emails surface automatically with a suggested response draft. Your team reviews the suggestion and approves the send. Priority contacts never get missed.
Every stage has a checklist built from your process. Bromwell applies it when a transaction advances. Your TC works through it — nothing slips through the cracks.
Every workflow execution, every approval, every sent email is logged. You always know what happened and who approved it — for every transaction, every time.
Bromwell only connects to an account after someone at your brokerage authorizes it, and every connection can be revoked at any time. Here is exactly what each connection is for.
Finds the email that belongs to each transaction and files it against that transaction, drafts replies for your team to review, and sends a message only after someone approves it.
Creates events for transaction deadlines and appointments, and reads existing events so it does not schedule over them.
Keeps the transaction spreadsheet your brokerage already runs on in sync with Bromwell, in both directions where you enable it.
Bromwell also connects to your CRM, your forms platform and your messaging. Our use of data received from Google APIs is described in full in our Privacy Policy, and adheres to the Google API Services User Data Policy, including the Limited Use requirements.
Bromwell is not a plugin you set up in an afternoon. It is a system built around your process by people who understand real estate. The setup fee reflects that. The monthly plan reflects the ongoing value.
Step 1 — Guided Setup
Every new brokerage starts with a guided setup engagement. This is not optional — it is what makes Bromwell work for your specific process instead of a generic template.
What is included:
After setup your team runs Bromwell independently. Support is always available.
Step 2 — Choose your plan
All plans include unlimited transactions, full approval controls, and everything your team needs to run the system independently after setup.
Up to 5 users · Best for small teams
Includes $2,500 guided setup
Up to 15 users · Most popular
Includes $2,500 guided setup
Up to 30 users · For growing brokerages
Setup fee quoted separately for larger teams
* MLS connector integration is available on all plans. Regional MLS licensing fees are passed through at cost and billed separately.
Guided Setup + Starter plan
$7,288
$2,500 setup + $399 × 12
Guided Setup + Professional
$10,888
$2,500 setup + $699 × 12
Guided Setup + Brokerage
$16,900
$2,500 setup + $1,200 × 12
A brokerage doing $2M in annual GCI earns that back if Bromwell saves one deal from falling through a coordination crack. Most brokerages see the math clearly within the first month.
Start with a 30-minute discovery call. We learn how your brokerage works, show you what Bromwell would look like for your specific process, and give you an honest assessment of whether it is the right fit. No pressure. No sales deck. Just a conversation.
Bromwell is software that runs a real estate brokerage's transactions: it files the email that belongs to each deal, drafts the next message, creates the tasks and tracks the deadlines, and keeps the brokerage's spreadsheet in step. To do that it connects to the Google account of a brokerage that chooses to connect one.
Bromwell's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including the Limited Use requirements. Full detail is in our Privacy Policy.